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Brand Tuned - Sharp Branding

Shireen Smith

www.brandtuned.com

Brand Tuned is a podcast about brand management hosted by Shireen Smith. It’s for entrepreneurs, marketers, and designers looking for insights into how to create, build and grow distinctive brands. Episodes include interviews with thought leaders sharing useful information on aspects of branding, from intellectual property and trademarks, to understanding your customers’ wants and needs, to using appropriate business models, setting the right brand strategy, and driving the strategy taking accou

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